Tim DuncaninAtlasUnderstanding Progressive Martech and How to Use it to Drive Insane GrowthLook at any of the top CMO reports of 2021 and there is a good chance martech will be somewhere towards the top of CMO’s strategic…10 min read·Sep 28, 2021--1--1
Tim DuncaninAtlasThe Fifth Law of Customer Retention — Improving Customer Retention is a Bi-Product of Fixing the…In the first four Laws of Customer Retention, we defined a series of equations that describe customer retention and the major forces that…8 min read·Apr 9, 2021----
Tim DuncaninAtlasThe Fourth Law of Customer Retention — Cross-Channel Messages are the Attraction Forces That…In the first two laws of customer retention, we focused on determining the probability of retaining a customer and the retention pulse of…5 min read·Feb 11, 2021----
Tim DuncaninAtlasAre You In The “In-Group”In order to thread the power of social proof into your digital product, we need to consider who the most important influencers in your…5 min read·Dec 22, 2020----
Tim DuncaninAtlasThe Third Law of Customer Retention — Retained Customers Are The Growth Engine Behind Organic…In The First Law of Customer Retention (previously published here), we defined retention and provided an equation which helps determine…5 min read·Dec 21, 2020----
Tim DuncaninAtlasWhen to Leverage Blockchain & Cryptocurrencies to Drive Experience GrowthWhat are cryptocurrencies like Bitcoin and Litecoin? What is the difference between the cryptocurrencies and blockchain networks that…7 min read·Nov 9, 2020----
Tim DuncaninAtlasThe Second Law of Customer Retention: Retention is not a Single Moment in Time, but Rather a…In The First Law of Customer Retention (previously published here), we talked about how retention is a cornerstone to sustainable growth…5 min read·Oct 12, 2020----
Tim DuncaninThe StartupThe First Law of Customer Retention: The Probability of Retaining a Customer Is Dependent Upon the…Retention is the cornerstone of sustainable growth and is the driver of new organic customer growth within an experience. It measures the…4 min read·Aug 19, 2020----
Tim DuncaninAtlasUnderstanding Product Growth & The Tactical Steps to Achieve SuccessOne might think Product Growth is “Product Management”, “Growth Marketing” or “Product Led Growth”. It’s actually a bit of all three.7 min read·Jul 13, 2020----
Tim DuncaninAtlasA Tale of Two Police DepartmentsIt was the best of times; it was the worst of times…and these were just a few days apart.4 min read·Jun 10, 2020----